He points to the newly acquired business acumen of people in his company. "You have studio heads who five years ago didn't know the difference between a balance sheet and a bed sheet who are now arguing allocations in our CFO's office pretty regularly," he stated. Of course, that may be due to the fact that his incentive program "rewards profit and nothing else."
He continued with that message: money, money, money. "We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games."
"We are very good at keeping people focused on the deep depression," he stated.
A tope : D